Solution

Practical, Intelligent Customer and Member Acquisition

Segmentation and Ideal Customer Profile (ICP) Agent you can leverage to stop guessing who your best customers are and start finding more of them. TAZI analyzes behavioral, financial, and engagement data across your entire customer base to surface meaningful segments, revealing which groups carry the highest growth opportunity and which carry the highest risk of attrition or underperformance.

$553K Annual Value Per Firm

Average annual value generated per advisory firm

4.7x Lead Conversion Rate

Improvement in lead-to-client conversion rates

68% Faster Onboarding

Reduction in time from first contact to account opening

Key Capabilities

BEHAVIORAL Segmentation

Behavioral based customer microsegmentation to augment traditional demographic segmentation.

PRODUCT Gap

Identify products best serving customers at each stage of their life. Identify product portfolio gaps.

CUSTOMER Suitability

Ensure recommended product is also suitable for each customer.

How It Works

01

Synthesize

Synthesize transaction history, product usage, and engagement levels to pinpoint the characteristics of your highest-value, lowest-churn clients.

02

Identify

Identify "Rising Stars" — under-utilized accounts with behavioral traits similar to your top-tier clients.

03

Surface

Surface "At-Risk Veterans" — valuable long-term clients whose declining engagement patterns signal a need for immediate intervention.

04

Export

Export the behavioral blueprints of your ICP to fuel marketing engines, ensuring your acquisition spend is focused on prospects with the highest predicted lifetime value.

05

Move

Move from rigid categories to fluid segments that evolve as customer behaviors change, ensuring your messaging always hits the mark.

Case Study

US Financial Institution

A US Financial Institution deployed TAZI's Lead Generation Agent across their practices, 32% of leads turned into actual sales.

32% Lead to Sales Conversion
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